When Fifteen Design were approached by Who Saw My Site to create their brand identity and new website design, we were thrilled to be part of such an exciting new business.
Who Saw My Site is a new service that can tell you exactly who is visiting your website. It works like this… A company visits your website. You are then sent a visitor alert via Who Saw My Site revealing who the visitor is and the relevant business information you need to contact the company and turn your new prospective lead into a customer.
The logo we have developed is a simple and easy to understand icon led brand. This strong image teamed with a bright blue colour palette really brings the brand to life and ensures that it stand out from competitors.
Once the logo design and brand identity had been finalised, we moved on to create a new website design for the company that would both sell the service via the front end and also include a customer login area to monitor website visitor activity and allow for call logs and task scheduling.
The website has been designed to hold a lot of information about the product and service offered by Who Saw My Site in a simple and easy to understand way. There are step by step icon guides as to how it works and also a simple pricing plan and features tick list page to demonstrate key areas of the service. Everything has been designed for ease and simplicity to ensure that customers fully understand the service, see the benefits and want to sign up.
To promote the new service and company, we have worked closely with Who Saw My Site to plan and execute a marketing strategy across all mediums including social media, graphic design and print via promotional banners and leaflet design, email marketing and also a promotional video.
The marketing campaign focuses on communicating how easy it is to turn website browsers into buyers with the help of Who Saw My Site information. Icons take a strong lead in the design as they are a great visual aid in helping to maximise information communication without having to include a lot of content, which people would not necessarily want to read.
Look out for our work with Who Saw My Site launching Monday 2nd December!