We were delighted when we were approached by local company, Zensations, to help build them a new brochure website with an integrated online booking systems to give the business a more robust online presence.
Zensations is a Derby-based company that specialises in massage treatment and therapies. Sally, the owner and director of Zensations, wanted a functional, modern, responsive, and easy to use website. It also needed to be accessible to the wide client list and enable users to book online via PayPal in order to help Sally manage her bookings. Thanks to the existing brand and colour scheme, the build on the Zensations website was a fun process, focusing on relaxing imagery and colours as well as easily navigated and digestible pages. We also included plenty of calls to action to encourage users to get in touch and book through the website.
Wireframing & Website Development
An in-depth wireframe was created to completely understand the users’ journey to ensure that the focus was placed on key elements and information and give each page a purpose. When we moved into the development of the project, it was important to keep the site looking fresh using a range of images to compliment the wording on the page, and encouraging the users to book online. The custom built booking system allowed us to bring the tone of Zensations to the process, enabling a simple yet specific service to make booking quick and painless. We also implemented the ability for users to purchase Gift Vouchers through the website, that they will be able to claim online and use with Sally in the future.
After discussions with Sally we discovered that she wished to connect with her audience on a more personal level and let them know the latest deals and information. To help with this, we set Zensations up with a Facebook, Twitter, and Google+. Not only will Sally’s customers be able to get in touch with Zensations quickly and easily, the company’s SEO rankings should also improve thanks to Google’s preference for constantly updating web pages. Further SEO work was done on each key page, optimising the key words and meta-descriptions so people can reach the most relevant pages.
It didn’t take us too long to help Zensations reach their fully functioning, visually pleasing and responsive website. We’ve given Sally some recommendations to take on PPC and Remarketing, and we look forward to a long-standing relationship with Zensations! We wish them all the best and cannot wait to get a massage there soon. We hope you get a chance to visit the website at: www.zensationsmassage.co.uk
What They Said
“I couldn’t be happier with my website. It’s professional, informative and stylish. I’ve been able to write all the content myself, so it’s a true reflection of myself and my business, which is what I wanted.
It also works hard for my business, which is exactly why I asked Fifteen to design my website. They listened to what I wanted, did all the technical bits and made my ideas come to life. They are extremely professional and talented at what they do. Whenever I had any requests or questions (which was quite often)! they were always quick to respond.
I definitely recommended Fifteen if you need your website designed or developed. They have got to be one of the best web design companies in the East Midlands.
Thank you Fifteen. ”
Are you a start-up and looking for a responsive website? Get in touch with our team today!