Having a professional website isn’t just an option anymore – it’s a necessity for any online business owner. A well-designed and developed website serves as your virtual storefront, and the first impression you make on potential customers can dictate their entire experience with your brand. But with so many DIY platforms available, you might be wondering ‘do I really need to invest in a professional website developer?’
We’d argue that the answer to this question is yes, and in this blog, we explore the reasons why hiring a skilled developer can elevate your online presence, enhance user experience, and ultimately drive more conversions for your business. Let’s get straight into it.
Your site will have a professional feel
Investing in a professional website developer significantly enhances the overall feel and functionality of your site. A well-developed site not only looks polished and visually appealing, but also instills trust in potential customers.
When visitors land on a website that is easy to navigate, responsive on different devices, and is aesthetically pleasing, they’re more likely to engage with your content and convert into loyal customers.
A professional developer brings expertise in user experience design and coding, ensuring that every element works seamlessly together. This attention to detail reflects positively on your brand and showcases your commitment to quality and professionalism.
You’ll make a better first impression
This leads on nicely to our next reason – first impressions. Every business owner knows that first impressions are crucial. Your website is often the first port of call for customers to get to know your brand, and if that first impression is negative, then you could potentially lose out on business.
A typical user will spend an average of 3-10 seconds on your site before deciding whether or not to click away or learn more. When you think about it, 3 seconds is not a very long period of time, which further highlights the importance of getting a positive first impression right from the start.
A professionally developed website that not only looks good but also functions seamlessly, provides customers with an intuitive user experience. Expert developers understand how to optimise design elements and layouts to draw attention to key information which helps set the tone for what users can expect from your brand.
They focus on all the technical details
While hiring someone who claims to be both a designer AND developer may seem tempting, it’s important to remember that they’ll never be truly accomplished in either field, which lends credence to the phrase “Jack of all trades, master of none.”
With a professional website developer, their entire focus will be all the technical details that often go unnoticed in the background. From optimising page speed to improving Core Web Vitals (CWV), they will make sure everything is pixel perfect. They’ll also conduct website testing to ensure your site performs well on all devices, in every type of situation, which not only enhances the functionality of your site, but also the visibility of it.
You don’t have to worry about hurting anyone’s feeling
During the build process of your site, there will come a time where it’s ready for you to take a look and provide your feedback. If you’ve chosen to get a friend or family member to work on your site build, you may feel obliged to not voice your true opinions as this runs the risk of hurting their feelings.
However, when you work with a developer from a professional website development company, like Fifteen, you don’t have to worry about hurting anyone’s feelings. That’s because they’re just as invested in achieving a successful end result as you are. They welcome feedback because it enables them to ensure your website nails the design, functionality, and results you expect.
They’ll take care of the technical setup
There’s a lot more to a website than design and development. You need to ensure your site is built on a solid foundation. This includes buying a domain name, web hosting on trusted servers, and implementing security measures for example.
With a professional website developer, they can take care of all of the technical setup on your behalf, which is particularly beneficial for those who aren’t tech-savvy. This not only ensures your site runs smoothly and securely from the day it’s launched, but it also saves you time, reduces stress, and allows you to focus on growing your business.
They can provide ongoing support
One of the major benefits of working with a developer from a professional website development company, like Fifteen, is that you’ll receive ongoing support. Unlike DIY solutions, professional developers offer expertise that goes beyond the initial launch of your site. For example, they’ll ensure it continues to run smoothly, is kept up-to-date with plugin maintenance, and stays secure from potential threats.
They can also troubleshoot issues as they arise, implement any necessary updates, and optimise performance when needed, all of which are crucial for maintaining user engagement and search engine visibility. With this kind of dedicated support, you can have peace of mind that your website’s technical aspects are in expert hands.
Get in touch to discuss our web development services
It’s clear to see that hiring a professional website developer brings a host of benefits that far outweigh the initial investment. Not only do they bring a level of unmatched expertise, but they will provide you with specialist advice and guidance to ensure your site not only looks flawless but also functions seamlessly
If you’re looking to build a website from scratch, or you’d like to revamp an existing site, get in touch with us today. As part of our website development services, we’ll work closely with you to understand your vision and goals, providing expert insights along the way.
Speak to us today to learn how we can transform your ideas into a stunning website that captures your brand’s essence and engages your audience effectively.
