It’s not about you. It’s about them. Create a website with our user experience agency that truly connects with your customers.
Instead of thinking about what you want to say, or what information you want to get out there, you need to think about: what do my customers need? What are their goals? What do they even want from me?
You’ll need to nail that for a number of reasons. If your site isn’t giving your customers the best possible online experience, it’s possible they’ll never fill out that contact form, find what they’re looking for, or get to the checkout. Your bounce rate would be sky-high, your SEO would plummet, and your sales take a dip. And that means you’re missing out on leads, on making your products shine, and on having customers pile into your checkout to increase revenue.
For websites, it’s no longer just about looking your best. You need to be on your best behaviour too.
As a user experience agency, we believe that in order to deliver effective ux design services, careful understanding of you, your organisation and your market are the first steps in anything we deliver.
A digital brand is required to provide users with the ideal experience, both visually and in terms of interaction and engagement.
In order to build this, we adopt a user and goal-centric design approach – taking both the user’s needs and business goals into consideration at every stage of your users journey through the website.
From your initial brief, our user experience agency will work together with you on the following:
A well-designed user experience is lead by user needs and company goals that delivers a return on investment for your business.
What happens when you put others first? The world is a nicer place. Customers get a sizzling digital experience, a website that’s a dream to use. But where do you even start? We kick off with Customer Journey Mapping. That means a finding out how people interact with your brand at all touch points. We’ll get a little stalky – with visitor tracking and recording. It’s not as creepy as it sounds – in fact, we just analyse the behaviour of existing customers digitally, finding the little points of bliss, and any annoying glitches.
Every great building goes through the process of great architectural design. It’s the same with every great website. Through card sorting and information architecture, we’ll be working to structure and categorise your pages and information in line with user needs. We’ll stick to best practices in interface and experience design. You’ll be able to see this come alive on a sitemap – with everything laid out for you to see how we think your site would work best to make your customers smile.
Once the site map is nailed, it’s a case of wireframing the individual pages, home page, product page, service page, contact page – you’ll find no templates here. Everything is sketched out based on our insights. It also means you’ll start to see our research come to life even more. Elements take shape on screen. Everyone gets a little more excited. From here we can start early testing of user goals and tasks – that means we can nail anything major so we save time further down the line. After this, it’s all about Rapid Prototyping.
UX is more than just design and analysis. It is the sum of its parts, making it the perfect way to understand who your audience is and what they need from your site.
Like Occam's Razor, UX is all about getting your user from start to convert as quickly and efficiently as possible. Tighten up your style and make your CTAs pop with stellar UX.