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Case Study

Raleigh Education Trust

Raleigh Education Trust is a collection of Special, Primary academies and pupil referral units founded in 2017.

They approached Fifteen in 2020 with the desire to create a new website to reflect their Trust and the question of a rebrand.

Raleigh letterhead Raleigh logo

After meeting with the Chief Executive, Sean, we offered to take them through a branding workshop to help them define how they wanted to be reflected to the public. They had a strong vision of who the Trust was, what it represented and how important their approach to education was.

Fifteen felt so passionate about their values from the very first meeting that we offered to do the brand workshop for free so that the team at Raleigh could decide if a rebrand was required. During this meeting, it became immediately apparent that a rebrand was needed to reflect the Trust and embody their ambitions for the future too.

Raleigh strapline

So Fifteen got to work, and within our first creative concepts, the team at Raleigh were ecstatic with the results. We created an identity that reflected the values and embodied the connectivity between them and how powerful they are when they all work together to inform a child’s education.

With the new brand identity confirmed, we developed this into their new website. Built on WordPress and with a focus on communicating their story, images of the children and expressing their ambitions for the future were key components to integrate into the design.

Raleigh sub brands
Raleigh website

The team at Raleigh have been thrilled with the brand and website we delivered. They knew they could then rely on Fifteen to develop additional brand identities and websites for their individual academies.


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