Safe on Site
Safe on Site provides specialist training for construction workers nationwide, including labourers, bricklayers, plasterers, groundworkers, foremen and site managers.
Courses include Health and Safety Awareness, Site Supervisors Safety Training Scheme (SSSTS), Site Environmental Awareness Training Scheme (SEATS) and CSCS card certification.
We worked with the Safe on Site team to understand their brand values – safety, value for money, quality, industry leading – and offering articulating into a number of logo options.
The chosen brand was selected on its appeal to the target audience group and memorability, ready for use on the website and marketing material.
The colour palette, symbol and typography all signify the ties to safety signage and warning labels.
Web Design & UX
The new website features the best in usability and functionality, placing form and function at the forefront of delivery.
Safe on Site deliver courses across the UK at a range of locations, as such it was vital that we included enhanced features such as training centre information and postcode availability locator.
This allows the user to interact with the website to personalise their journey, filtering results by location and date range to provide the most relevant results.
Development & Technology
The website integrates with Safe on Sites CRM, Dante, and provides live feeds to the website for real time pricing and booking. Our integration highlights the number of places available on each course to encourage bookings and increase conversions.
We ensured that all booking forms are easy to use, clear to understand and built with delegates and company course bookers alike. In addition, we made sure that contact information, including the booking hotline, is prominent and easy to find.
For those who want questions about courses answered online, we’ve integrated live chat into the website to encourage dialogue. There’s information on CITB grants available to customers to further aid conversions.
The website is fully responsive to mobiles and tablets to ensure the website is futureproof and accessible to all devices. We also included some video into the website to add interest and to engage with construction customers, providing some context to the website.
Safe on Site have full control over the website content and have the ability to promote cross selling of courses through the CMS.Back to Case Studies